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Amazon Alexa+: $19.99 or Free for Prime Members

Amazon Alexa+: $19.99 or Free for Prime Members

April 10, 2025
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Amazon Alexa+: $19.99 or Free for Prime Members

Amazon's latest offering, Alexa+, is set to shake things up with a starting price of $19.99 a month. But hey, if you're an Amazon Prime subscriber, you're in luck—it's free for you! They're kicking things off with an early access phase next month in the U.S., and then they'll slowly roll it out to more folks in the coming months.

First up to get the Alexa+ treatment are the Echo Show 8, 10, 15, and 21 devices. It's still a bit of a mystery which other gadgets, like the Echo Dot and Echo Pop, will join the party. Amazon's keeping tight-lipped about that.

Alongside Alexa+, Amazon's launching Alexa.com, a new web platform tailored for those long, drawn-out tasks. They're also giving the Alexa mobile app a facelift with a fresh interface and some new tricks up its sleeve.

"We're not just tweaking chatbots here; we're stepping into a whole new world with generative AI and a totally revamped Alexa," said Panos Panay, Amazon's devices and services head, at a big event in NYC on Wednesday.

At $19.99, Alexa+ is right in the ballpark with other AI-powered chatbots like OpenAI's basic ChatGPT plan and Google's Gemini Advanced, both of which also go for $19.99.

Now, the price tag is a bit steeper than what folks were whispering about. Rumors had it pegged at somewhere between $5 to $10, maybe with a sweet free trial to kick things off. But hey, sometimes things don't go exactly as planned, right?

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Comments (34)
0/500
AndrewPerez
AndrewPerez April 5, 2026 at 10:01:20 AM EDT

19.99美元月費?這價格在當前市場有競爭力嗎?我猜Prime免費是為了綁住更多用戶吧,亞馬遜這步棋下得蠻明顯的👀。話說早期訪問只在美國,我們這邊還要等多久呢?希望功能真的值得這個價錢,別到頭來只是多了幾個無關痛癢的指令。

AlbertGonzalez
AlbertGonzalez February 22, 2026 at 3:00:38 AM EST

哇,這真的會掀起新一波語音助理大戰嗎?月費19.99美金對非Prime會員來說門檻有點高,但如果功能真的有突破,或許值得觀察。Amazon這個策略很明顯在強化Prime會員的黏著度,但不知道其他競爭者會怎麼回應。希望未來開放更多地區使用!🤔

ChristopherAllen
ChristopherAllen December 31, 2025 at 1:30:43 AM EST

¡Menuda movida ha metido Amazon con este Alexa+! ¿19,99 dólares al mes? Me parece un poco fuerte, aunque claro, los de Prime se lo llevan gratis... ¡Vaya forma de fidelizar a la gente! 😅 Me da curiosidad saber qué mejoras reales tendrá comparado con la versión normal. ¿Será para compensar que otros asistentes como Google y Siri van mejorando? En fin, a ver cómo les sale la jugada en EE.UU. primero.

EricLewis
EricLewis November 19, 2025 at 7:30:42 AM EST

¿19,99 dólares por Alexa+? 🤔 La suscripción premium se está volviendo loca... Me alegra que Prime lo incluya gratis, ¡pero me preocupa que después suban los precios! 🎯

JonathanGreen
JonathanGreen October 21, 2025 at 8:30:36 PM EDT

Encore un service payant ? 😅 Cela devient compliqué, mais l'intégration gratuite pour Prime est intéressante. J'espère que cela ne marquera pas le début d'une segmentation excessive entre utilisateurs gratuits et payants.

FrankAllen
FrankAllen August 27, 2025 at 3:01:30 AM EDT

Whoa, Alexa+ for free if you're a Prime member? That's a sweet deal from Amazon – finally, some real value in that subscription beyond fast shipping. Can't wait for the early access next month; it'll be game-changing for smart homes! 🚀

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